Gift / Loyalty Cards

Gift cards are attractive to both consumers and merchants for different reasons. Consumers consistently rate gift cards very highly in terms of satisfaction. Merchants find that the solution's versatility, ease of use and results are well worth the investment.

Gift cards can be displayed in-store or be used as a promotional tool to generate awareness and drive traffic. You can offer them to local businesses, to a local radio or TV station as an instant giveaway, or at events. Gift cards can also be given to an unhappy customer, providing you with a second chance to make a good impression. They can also be used as a way to issue a store return credit, ensuring that the money will be spent in your store at a later date.

Merchant

• Gift cards give you more control and help reduce fraud compared to paper gift certificates as cards are not valid until activated through your terminal
• Use your gift cards in various creative ways to attract customers, such as attractive displays, special in-store promotions, as a promotional tool at events or for local businesses, and more

Consumer

• Customers love gift cards because they make gift giving easier
• Gift cards are appealing and memorable for the gift recipient

Loyalty Card Benefits

Functioning in real-time, SwipeNow Loyalty Solutions point-of-sale (POS) and reward platform captures customers´ purchasing behavior at the POS. This data helps you create customized loyalty campaigns that identify customer purchase patterns which enables you to oer appropriate, effictive promotions and rewards. These targeted campaigns and promotions help build brand loyalty and promote customer retention as well as increase customer frequency and spend. Customer specific communications and promotions can result in more valuable customer relationships. SwipeNow Loyalty Solutions helps you create, expand and manage your loyalty program so marketing campaigns are better-tailored to your most valuable customers, more effective in influencing customer behavior and make your marketing dollars work harder.

Merchant

• Influence desired customer behavior
• Create customer brand loyalty
• Reward most profitable customers
• Build valuable customer relationships
• Opportunity for increased revenue

Consumer

• Personalized brand experience
• Status as a valued customer
• Receive effective and relevant offers and rewards
• Ongoing program communication
• Immediate reward gratification